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Learn how digital fit into your marketing mix

Sign up to receive all 12 chapters of our Digital Minds book and learn how to navigate the ever-changing digital space.

Staying up-to-date with the latest digital marketing trends and tactics can be extremely difficult, but don’t worry!

That’s why we wrote a book on digital marketing. It’s called Digital Minds: 12 Things Every Business Needs to Know About Digital Marketing and it’s an Amazon bestseller.

The primary goal of our book is to help marketers and business owners sift through the noise and clutter of the digital world in order to focus on the stuff that matters not only right now but in the future.

Among other important tactics, Digital Minds has full chapters on the following:

Digital Minds: Your Ultimate Digital Marketing Guide!

Sign up to receive our Digital Minds book completely free, delivered to your inbox, one chapter at a time.

Why? Because we’re all about using our 20+ years of knowledge and experience to help businesses do marketing better. And by sending you a chapter of the book each week, this will allow you to digest and retain a significant amount of information at a reasonable pace.

Sign up now, and you’ll receive the introductory section of Digital Minds, written by WSI’s co-founder Dan Monaghan, followed by the first chapter tomorrow.

We look forward to sending you our book and hope you find it useful! ​

259, Etim Inyang Crescent, Victoria Island, Lagos, Nigeria.

Oti is a vastly experienced digital media and marketing professional with over 10 years of industry experience. He has worked across Agency, Brand, Publisher and Marketing Technology sides of the industry in various capacities.

Driven by a strong commitment to continuous innovation, Oti has managed so many successful digital projects across Africa and Europe for brands like Coca-Cola, Nestle, Guinness, Kellogg’s, EA Games, Sony Entertainment, etc., and advises senior management of global brands on data-driven marketing and digital transformation.

Consumer insights in marketing: Oti

Oti currently heads Product at Terragon Group, Africa’s leading data aggregation, enrichment, and activation company, where he is responsible for developing innovative data-driven marketing solutions for SMBs and Enterprises across Africa.

Oti is the current President of Association of Digital Marketing Professionals (ADMARP), the foremost professional body for digital marketing practitioners in Nigeria. He is also a communications consultant to the African Union in areas of youth engagement and digital interactions. A known public speaker, teacher and trainer, Oti has facilitated several conferences and digital events, and was recognized by Marketing Edge Magazine as an Outstanding Digital Marketing Personality of the year 2021.