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Topic: Search Engine Optimisation

Importance of Local SEO for small businesses and how to set it Up
Importance Of Local SEO For Small Businesses And How To Set It Up
Introduction A robust online presence is indispensable for businesses of all sizes. However, local...
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Importance of Local SEO for small businesses and how to set it Up
Importance Of Local SEO For Small Businesses And How To Set It Up
Introduction A robust online presence is indispensable for businesses of all sizes. However, local...
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SEO ON-PAGE SEO AND WHY IT MATTERS
SEO: ON-PAGE SEO AND WHY IT MATTERS
In an ever evolving digital world, search engine optimization (SEO) has become crucial for any business...
What SEO does for Nigerian Businesses
SEO for Banking and Financial Services to Boost Online Presence
In today’s digital age, establishing a strong online presence is essential for the success of any...

Most Popular Articles About Search Engine Optimisation

The cost of SEO in Nigeria: True Pricing Revealed
SEO and PPC for businesses
SEO and PPC: Which is Better for Small Businesses in Nigeria
The ongoing debate between Search Engine Optimization (SEO) and Pay-Per-Click (PPC) rages on, with small...
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SEO Strategies for Fintech Companies
5 Must-Have SEO Strategies for Fintech Companies in Nigeria
In today’s digital age, having a strong online presence is essential for any business to thrive....
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Create a Landing Page that Converts
How to Create a Landing Page that Converts: A Web Developer's Guide
As a web developer, you understand the importance of creating landing pages that convert visitors into...
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Website Maintenance is Critical For Your Business
Why Website Maintenance is Critical For Your Business
Everybody is conversant with the saying, “first impressions last!” In today’s constantly evolving digital...
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Cost of SEO
The cost of SEO in Nigeria: True Pricing Revealed
Introduction For any business that seeks to grow, digital marketing and Search Engine Optimization is...
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SEO Copywriting
SEO copywriting 101: How To Write Website Content for Customers & Algorithms.
WSI Digital marketing copywriter, Ohimai Ojeikere, gives you a better understanding of SEO copywriting...
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The Best Digital Marketing Insight and Advice

The WSI Digital Marketing Blog is your ideal place to get tips, tricks, and best practices for digital marketing.

Oti is a vastly experienced digital media and marketing professional with over 10 years of industry experience. He has worked across Agency, Brand, Publisher and Marketing Technology sides of the industry in various capacities.


Driven by a strong commitment to continuous innovation, Oti has managed so many successful digital projects across Africa and Europe for brands like Coca-Cola, Nestle, Guinness, Kellogg’s, EA Games, Sony Entertainment, etc., and advises senior management of global brands on data-driven marketing and digital transformation.

Consumer insights in marketing: Oti

Oti currently heads Product at Terragon Group, Africa’s leading data aggregation, enrichment, and activation company, where he is responsible for developing innovative data-driven marketing solutions for SMBs and Enterprises across Africa.


Oti is the current President of Association of Digital Marketing Professionals (ADMARP), the foremost professional body for digital marketing practitioners in Nigeria. He is also a communications consultant to the African Union in areas of youth engagement and digital interactions. A known public speaker, teacher and trainer, Oti has facilitated several conferences and digital events, and was recognized by Marketing Edge Magazine as an Outstanding Digital Marketing Personality of the year 2021.