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Topic: Social Ads

Social media marketing
Social Media Marketing 101: Driving more Leads Through Social Media
Grace Odofin and Olamiju Oladele are Social Media Marketers at WSI Axon. In their webinar, they explained...
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Social media marketing
Social Media Marketing 101: Driving more Leads Through Social Media
Grace Odofin and Olamiju Oladele are Social Media Marketers at WSI Axon. In their webinar, they explained...
Read Article
Ultimate Guide to Facebook Adverts that Converts
Marketing With Facebook Video
Video allows you to connect with prospects and customers on an intimate level. Facebook amplifies that...
How to get $0.01 on Facebook Ads for Nigerian Advertisers
Why You Should Focus More On Facebook Ads In 2020
Facebook advertising is the most cost effective any brand should focus on because it is cheaper compared...

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How to get $0.01 on Facebook Ads for Nigerian Advertisers
How to get $0.01 on Facebook Ads for Nigerian Advertisers
One of our clients approached us recently. She said a colleague of his at a nigerian telecommunications...
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WhySocialAds-Site
Why Social Ads should be part of your 2017 Marketing Strategy
I have a friend who, for lack of a better way to describe it, often resists technology. For at least five...
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The Best Digital Marketing Insight and Advice

The WSI Digital Marketing Blog is your ideal place to get tips, tricks, and best practices for digital marketing.

Oti is a vastly experienced digital media and marketing professional with over 10 years of industry experience. He has worked across Agency, Brand, Publisher and Marketing Technology sides of the industry in various capacities.


Driven by a strong commitment to continuous innovation, Oti has managed so many successful digital projects across Africa and Europe for brands like Coca-Cola, Nestle, Guinness, Kellogg’s, EA Games, Sony Entertainment, etc., and advises senior management of global brands on data-driven marketing and digital transformation.

Consumer insights in marketing: Oti

Oti currently heads Product at Terragon Group, Africa’s leading data aggregation, enrichment, and activation company, where he is responsible for developing innovative data-driven marketing solutions for SMBs and Enterprises across Africa.


Oti is the current President of Association of Digital Marketing Professionals (ADMARP), the foremost professional body for digital marketing practitioners in Nigeria. He is also a communications consultant to the African Union in areas of youth engagement and digital interactions. A known public speaker, teacher and trainer, Oti has facilitated several conferences and digital events, and was recognized by Marketing Edge Magazine as an Outstanding Digital Marketing Personality of the year 2021.