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Topic: Business development

9 Marketing Strategies for Real Estate Businesses in Nigeria
9 Marketing Strategies for Real Estate Businesses in Nigeria
To be successful at marketing real estate in Nigeria (specifically commercial real estate), there is...
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9 Marketing Strategies for Real Estate Businesses in Nigeria
9 Marketing Strategies for Real Estate Businesses in Nigeria
To be successful at marketing real estate in Nigeria (specifically commercial real estate), there is...
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Instagram Marketing Techniques to Grow your Nigerian Business
Instagram Marketing Techniques to Grow your Nigerian Business
Instagram is one of the fastest growing social media platforms, it’s not facebook, it’s more...
3 real estate digital marketing strategies that drive results for your business
3 real estate digital marketing strategies that drive results for your business
When it comes to digital marketing for real estate Nigerian businesses, there is so much advice out there...

Most Popular Articles About Marketing

9 Marketing Strategies for Real Estate Businesses in Nigeria
Business development is the creation of long-term value for an organization from customers, markets, and relationships in Nigeria and worldwide.
Business Development and Internet Marketing Strategies
Business development is the creation of long-term value for an organization from customers, markets,...
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The Best Digital Marketing Insight and Advice

The WSI Digital Marketing Blog is your ideal place to get tips, tricks, and best practices for digital marketing.

Oti is a vastly experienced digital media and marketing professional with over 10 years of industry experience. He has worked across Agency, Brand, Publisher and Marketing Technology sides of the industry in various capacities.


Driven by a strong commitment to continuous innovation, Oti has managed so many successful digital projects across Africa and Europe for brands like Coca-Cola, Nestle, Guinness, Kellogg’s, EA Games, Sony Entertainment, etc., and advises senior management of global brands on data-driven marketing and digital transformation.

Consumer insights in marketing: Oti

Oti currently heads Product at Terragon Group, Africa’s leading data aggregation, enrichment, and activation company, where he is responsible for developing innovative data-driven marketing solutions for SMBs and Enterprises across Africa.


Oti is the current President of Association of Digital Marketing Professionals (ADMARP), the foremost professional body for digital marketing practitioners in Nigeria. He is also a communications consultant to the African Union in areas of youth engagement and digital interactions. A known public speaker, teacher and trainer, Oti has facilitated several conferences and digital events, and was recognized by Marketing Edge Magazine as an Outstanding Digital Marketing Personality of the year 2021.